User Centred Design, The Design Thinking Framework by The Nielsen Norman Group

World Leaders in User Centred Design

NN/g are World Leaders in User Centred Design.

A wonderful interface solving the wrong problem will fail.

(Jacob Nielsen)

So let’s get it right.

(Wendy Corbett)

NN/g Tools: Empathy Maps, Journey Mapping and Storyboarding.

References: – World Leaders in Research-Based User Experience

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